'Go See a Show' encourages Pittsburgh audiences to attend performances

90.5 WESA: Pittsburgh’s three largest theater companies might be parting ways in terms of a potential merger. But this week, the troupes announced a new joint marketing initiative they hope will help performing-arts groups across the city. It’s called, straightforwardly enough, Go See a Show. It’s meant to get Pittsburgh audiences excited about live performance by letting them know more of what’s out there, while sweetening the pot with discounts and other promotions.