Some Toronto theatres have been duped by AI-generated reviews. What role will they play in arts marketing moving forward?

www.thestar.com: These quotes describe two Toronto theatre shows. Two are from well-respected local media outlets, and one is from what many experts say is a source known for its AI-generated news. It’s hard to tell the difference. Even those in theatre marketing are grappling with how to tell those fake reviews apart from real ones.