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Wednesday, January 25, 2023
Broadway Grosses Analysis: The January Slump Has Arrived, But People Are Still Flocking to Phantom
Playbill: What goes up must come down. After a holiday high, the January slump has officially arrived. Thanks mostly to a number of production closings (just 23 shows were performing last week), cumulative grosses on Broadway fell to $25.8 million.
2 comments:
CrimsonCreeks
said...
January is always known as the slump month because of the drastic drop in ticket sales compared to the soaring sales in the holiday season. Seeing what shows are doing better than others financially is a good measure of what is hitting well with tourists. I was surprised to see how well Phantom of the Opera was doing. I remember before closing, winning lottery tickets was notoriously easy, even during the summer. This is quite different to now where simple rear mezzanine seats are higher in price and a fight to get. The fact that ticket sales are so good even during January is a testament to how this show is a still a powerful icon in the broadway canon. I am quite intrigued to see if closing will be pushed again or even be halted indefinitely because of the reignited interest. Although to be quite candid, the show may not have the best of legs to stand on if the threat of broadway closure is not felt. When we take something, like the musical titan that Phantom is, for granted. We only truly appreciate it until we think it may be taken from us.
I clicked on this article because I realize the January slump happens on Broadway every single year. But there’s something about 23 shows closing just this month that seems off. I realize this happens every year but this number seems high. I also find it interesting that the Phantom of the Opera is the highest grossing musical this year, I know it has been in for years. Even though I do think phantom should close, if it is the highest grossing musical, should it? I think the time of that musical is run up but at the same time it makes you question whether or not it should close if it is making this much money. I also liked that this article talked about Chicago and its growing numbers. I think it was really smart of them to hire Jinkx monsoon because that brought another audience to Broadway. I always think that it's really important to do that sometimes for musicals that have been running that long because it brings a different audience to Broadway and gets more people to experience theater.
2 comments:
January is always known as the slump month because of the drastic drop in ticket sales compared to the soaring sales in the holiday season. Seeing what shows are doing better than others financially is a good measure of what is hitting well with tourists. I was surprised to see how well Phantom of the Opera was doing. I remember before closing, winning lottery tickets was notoriously easy, even during the summer. This is quite different to now where simple rear mezzanine seats are higher in price and a fight to get. The fact that ticket sales are so good even during January is a testament to how this show is a still a powerful icon in the broadway canon. I am quite intrigued to see if closing will be pushed again or even be halted indefinitely because of the reignited interest. Although to be quite candid, the show may not have the best of legs to stand on if the threat of broadway closure is not felt. When we take something, like the musical titan that Phantom is, for granted. We only truly appreciate it until we think it may be taken from us.
I clicked on this article because I realize the January slump happens on Broadway every single year. But there’s something about 23 shows closing just this month that seems off. I realize this happens every year but this number seems high. I also find it interesting that the Phantom of the Opera is the highest grossing musical this year, I know it has been in for years. Even though I do think phantom should close, if it is the highest grossing musical, should it? I think the time of that musical is run up but at the same time it makes you question whether or not it should close if it is making this much money. I also liked that this article talked about Chicago and its growing numbers. I think it was really smart of them to hire Jinkx monsoon because that brought another audience to Broadway. I always think that it's really important to do that sometimes for musicals that have been running that long because it brings a different audience to Broadway and gets more people to experience theater.
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