CMU School of Drama


Thursday, November 03, 2022

AI Just Got More Creative, and Filmmakers Shouldn’t Be Afraid

nofilmschool.com: Artificial Intelligence. Many have feared that AI is the beginning of Skynet. But that’s simply Hollywood talking. The real power of AI is being able to streamline tedious steps in the creation process, freeing up design to focus on the big idea.

6 comments:

Carly Tamborello said...

My first instinct when I hear about generative AI is a little bit of concern. It feels like something out of a science fiction movie. That said, the process is incredibly cool; it’s crazy to see what modern technology can accomplish. But the idea of this being used to streamline the creative process and take out that element of storyboarding by artists makes me a little sad. First of all there’s the jobs consideration, but then I also feel like it takes away from the value of that work. If a computer can just put this together, what is the value of human creativity? The implications are a little disturbing. I’d love to see the kinds of things that generative AI can create, but I feel there is a bit of a loss here if this were to become the norm. I’m not sure how I feel.

Unknown said...

The narrative “Robots will take over the world and take our jobs with it” has been told to my peers and I since 1st or 2nd grade, the reality much to CMU’s Dismay is no robots won't take over the work at least not in our lifetime. The first time I saw CGI being generated was watching the making of Frozen 2 and I remember thinking how cool it is that coding and art have combined to make this media and form of creative expression as well as “wow this is way more efficient that hand drawn animation”. That is what computers have added to the artistic process “Efficiency” If technology can act as a jumping off point and spark a new wave of ideas in an artist then I am all for seeing what AI can do and am comfortable with working with robots and code to create the next generation of art.

Theo

Carolyn Burback said...

I think AI will inevitably become part of the creative process in almost all art fields as new technologies are always picked up to make the best new thing. Being old school however I always get sad thinking about AI almost replacing the craftsman work of rendering ideas with traditional art supplies and learnt skills. The part of the article highlighting the fact that people who can’t draw will be able to bring their vision to life the way they want it is cool but I also think the collaboration of people to make an idea when bringing writers and artists together is part of a process that cannot be replicated by AI. The article also mentions that AI in this respect relies on data in the form of images and if images are taken from other artists and companies to program the AI interface there are going to be a lot of road blocks not in just programming AI to draw but copyright and plagiarism issues.

Ellie Yonchak said...

It’s interesting to hear what some people think generative AI is actually able to do. I’ve seen generative AI in use. In order to get what you actually want, it absolutely takes longer than just actually making that yourself, plus the design itself is always in that uncanny 3D cartoonish art style that makes me want to walk into a brick wall. Not to mention, if you’re pitching an idea, especially a film, you should know enough about what you want your film to look like before you pitch the idea, and not get the idea from an AI. I understand to a certain extent trying to gain inspiration from AI generated work, but I don’t think we’re anywhere near a place where the AI codes can be as creative or make as interesting decisions as we humans can. Part of what makes our art unique is our own experiences as well as our mistakes and conscious choices and computers can’t really make those yet.

Rayya Gracy said...

I am always completely amazed by the power and creativity of technology. Just when I believe we have reached maximum achievements and innovativeness in technological advancements something new comes along! Their is so many debates surrounding the creative process and whether the existence of AI is beneficial or causing more harm than good. Which after reading this article I can understand why many individuals who's field is centered around design and individualistic conceptualizations are worried. If people become overly dependent on AI it may cause an erasure of multiple jobs requiring creative directed work. Additionally, I find the concept of AI to be very interesting in how it goes about putting a piece of art together. Though it makes me if AI is able to provide sources to the images in which it uses, so that the artist from which it is sourcing its creative process from is given credit.

Monica Tran said...

I don’t think people had anything to be afraid or to begin with! This kind of industry was never going to take over films the way we know and live them and if we did, we’d still appreciate it for the art of it itself. It’s not fair to compare or contrast the cultural weight of any given medium to experience art through. It’s not fair to try to compare Beethoven with Van Gogh. They’re two different fields but they’re also completely different experiences. I am under the belief that AI that produces art can still be considered art, even if other don’t believe so. Art will always be in the eye of the beholder (I’m sorry Carnegie Mellon, judge me on my cheesiness later) and it’ll always be beautiful to some and feel dangerous to others. I think that just means maybe you’re on the right path to something.