www.ticketnews.com: Bruce Springsteen shrugged off criticism of his allowing for “dynamic” surge ticket pricing when his 2023 E Street Band tour dates went on sale earlier this year, which drew widespread fan condemnation and anger. The singer defended the prices – which some fans complained were surged into multiple thousands of dollars for single seats in some instances – as just being “what everybody else is doing” in an interview with Rolling Stone.
2 comments:
This is an interesting article. I find ticket prices fascinating. The worth of seeing a show is hardly ever reflected in a technician’s pay. I would hope technicians on this tour are paid a higher rate if the ticket sales are also higher. Profit for only the main artists is unfair to the labor that supports those artists. It is also interesting that fans took it as a crisis of faith when they were just charging what other artists charge currently. I don’t disagree that ticket prices are outrageous right now, but I also think wages need to be increased as well for all involved in the process. I wonder what the attendance statistics will look like, if this will actually have an impact on the audience or if it is empty grumbling that will still result in a sold-out stadium. Food for thought on this cold winter day.
Something that really stuck out in this article to me was his response to their complaints. It's really odd to me that he just sort of laughed off these very real criticisms of his decisions. And he didn't really ever back up any reason why he would have chosen to go with Dynamic pricing other than it bringing in more money. I think dynamic pricing is a really frustrating thing to work with because it gives some people no chance to see you perform. I understand it to a certain extent, as an artist if you have people who are willing to pay that money, who really want to see you, why not raise the prices? Dynamic pricing also comes with the downside of having audiences turn away because they would have bought them tickets, but the show is now hundreds and thousands of dollars per person for maybe not so good tickets. Maybe they've gone over their budget and so now they're not going to come to your show. And then, you know, you're left with empty seats.
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