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Wednesday, October 14, 2020
As Industry Calls for Change, Live Nation Starts Black Tour Directory
Rolling Stone: In response to calls to diversify the mainly white live-music industry, concert giant Live Nation launched the Black Tour Directory Tuesday, October 13th, a new online resource for tour organizers that the company hopes will create more work for black live-industry workers.
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This directory is a really cool way to fix one of the major problems in the hiring of not having people in the pipeline and this one way to make sure that the pipeline from school to live events works is more diverse. The article talks about artists requiring diverse artists to work events and this makes me wonder how much artists have control over who are the local jobbers and tour safe? Do the artists/artist representation just hire a company like Live Nation or do they control the people being hired specifically? Could this request for diverse production people in live events put into a rider? I wonder if Live Nation will actually put their money where their mouth is and how they will track this? I would love to see if Live Nation tracks their demographic change post posting this directory. I also wonder how intersectional this list is or is all cis male BIPOC people as women and gender non-conforming people are a minority on the production side of tours.
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