InPark Magazine: Impact Attractions, a newly formed joint venture between The Weber Group and Infinite Kingdoms including industry attraction leaders Denise Weston, Rick Briggs, Brian Morrow and Janelle Picard, invites guests to “PLAY WITH THE EARTH”.
“As we future cast on what guests and clients will want for new experiences, the idea of developing a play attraction that was based on the goal of net zero energy impact to the earth was born” says Denise Weston inventor of Impact Attractions, “never before has the industry delivered an attraction that allows guests to play with the earth and make a positive impact while being entertained”.
1 comment:
I am interested to see the success of this park when opened. One of the biggest push backs against large scale greening is the belief that it just will not work, that we will not be able to achieve the same goals and make the same things without being able to use the same methods and materials. Maybe the things won’t be the same but if the thrills are the comparable why not all the better? People get sick of the same thing repeated again and again any way. I’m interested to see the profits of the park, too. To have no energy impact can be an incredibly expensive process, another reason many big companies can be reluctant. If this park can prove that these fears are unrealized I hope more major players catch on and make bigger changes that just replacing straws with different plastic lids or getting rid of plastic bags.
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