The Seattle Times: The Harry Potter economy is filled with jaw-dropping numbers, including 500 million books sold and $7.7 billion in worldwide film grosses.
Here’s another one: “Harry Potter and the Cursed Child,” a two-part drama now in previews and opening April 22, cost about $68.5 million to bring to Broadway, including $35.5 million to capitalize the show — more than for any other nonmusical play in history — and $33 million more to clear out and redo the theater.
2 comments:
Having read the published script for this show and the novel, and having discussed it with some friends, I have some huge doubts about this doing poorly despite the generally poor nature of the play itself in many fans opinions. The book itself and the plot written into it is a huge departure from the characterizations in the original novels and has a lot of issues in terms of readability and the way it portrays the character relationships. It also wasn't written by JK Rowling, despite her consulting heavily on it, making the writing hugely different and feel more like a spinoff or an adaptation than a true Harry Potter sequel story. But it also has that irresistible draw of being a Harry Potter play, which will not only draw in the fans who did, in fact, enjoy the book but also the tourists who come to New York City every year and attend the hottest plays. Something with the oh so ubiquitous Harry Potter branding will draw in a lot of people and profits, despite it falling flat with some of the more staunch fans and critics.
I am so excited to see this show holy cow. I am not a huge harry potter fan by any stretch of the imagination but this show is something that I have been dying to see since it came out in the West End a few summers back. I was actually lucky enough to be in London in the time of the first previews of the show when they came out with it but due to the long run times and the fact that the previews were going significantly longer with an already long show I was unable to connect the two time slots needed to see the show into my busy schedule. But now that it has hopped the pond and made this big of a splash in terms of the money and the scale of the production I am determined to see it and experience what I expect nothing less then one of the most amazing theatrical experiences to date on broadway.
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