CMU School of Drama


Thursday, November 07, 2024

Gen Zers are landing job interviews through TikTok

Fast Company: Social media isn’t just for mindless scrolling—for job seekers, it’s also a way to find out who’s hiring, and to connect with hiring managers.

5 comments:

Lydia J said...

This is such an interesting idea to me. Our generation spends so much time on their phones and the internet, and so many jobs have been created that are solely online. When someone can make a living by simply being a "social media influencer", I suppose it makes sense that there are some jobs that can be applied to through social media. But the article states "one in five Gen Z respondents has applied to jobs and gotten interviews through TikTok". That seems like a very skewed statistic, I don't know anyone personally who has applied to a job through TikTok, and I wonder what kind of jobs they are applying to.
Of course, as stated in the article, there is also the flip side. Potential employers search through candidates' social media while considering hiring them, and that can lead to someone losing their shot at a job. In this day and age, you generally have to be careful about your digital footprint for so many reasons.

Lilly Resnick said...

I am on TikTok so often, like whenever I am not working, sleeping, learning, or in crew, which honestly takes up most of my day haha, I am scrolling on TikTok. This might not be my best habit, but it is my way of decompressing after a long day's work. While scrolling, I always see that there are creators talking about weird jobs or expensive brand deals that they have landed. However, I have not seen job interviews being offered via TikTok. I think this is super interesting though, and it for sure plays into the stereotype of Gen Z being lazy, because of how effortless it can be to get a job through social media. Though this isn’t the usual case, so I do not think that calling a generation lazy is a valid statement. I just think it is crazy how many things can happen on social media, and I am shocked that job interviews are now being offered because of it and by using TikTok as the platform to communicate these messages.

Jasper Gitlitz said...

There has always been that saying we were told as kids that everything we post will come back to haunt us and while we may have brushed it off then, it’s definitely true now. Every method we have of presenting ourselves to the world, especially social media, is used to either hire or reject people from jobs. This can be both a good thing and a bad thing though. While we do have to constantly be aware of what we post, as this article shows the opportunities presented by this are endless. There are so many more ways to find jobs now because of social media than there used to be so for a hard working young person, it can be much easier to get that job. I’ll be interested to see if this also is impacting the theater industry and casting and how it will continue to evolve in the future.

Felix Eisenberg said...

It’s kinda cool to see how our generation is reshaping the job hunting platform on TikTok; it moves beyond traditional tools like LinkedIn to connect with employers in creative, engaging ways. I know I'm on TikTok probably too much, and it's evident that the app has a massive outreach because people are making applications and getting people's attention through this app. Combining social media with job searches just makes sense to me because, let's think about it, we're already spending hours on these platforms, so why not use them to make connections with major companies? People are also using these platforms to get a sense of people's personalities beyond just their resumes, so it’s just important for job seekers to be mindful of what they’re sharing publicly because not everything is as it seems on this app. However, TikTok as a job search tool highlights how job hunting is evolving over time.

Kiana Carbone said...

Personally I need to see some more concrete proof and numbers that "one in five gen Z respondents" having said in a survey from "resumegenius.com" that they have applied and gotten and interview through TikTok. What are the stats on the people who filled out the data? How many followers do they have? What kind of content do they make? What jobs were they applying to? Where do these people live? I have never until this moment heard of a single person getting an interview through TikTok. This also feels like a slippery slope, hiring managers are already vetting with faulty and ridiculous AI to weed out candidates that will flag people for ridiculous reasons even if they are qualified. What could you this open the hiring managers to next? It is an age old tale that hiring managers will be looking at your social media platforms in the hiring process, which in this day and age does seem incredibly necessary. If someone is willing to post something on social media where no one can really see them, what might they be like in a work place. Do they align with the values of your company, but seeking interview materials FROM the social media app is a whole different thing.