InPark Magazine: Here’s a first in my experience. We gathered with other journalists at an exhibitor’s booth for a scheduled press conference and … and … after 10 minutes or so, someone hurriedly approached our foot-tapping group and said something like, “We’re so sorry, but have to cancel the press conference. Every one of us is busy with potential clients so none of us can make the presentation.”
2 comments:
The attractions industry is not one that I am all that familiar with and do not really keep up to date with. However, with that being said, last year during the Imaginarium project, our groups were tasked with dreaming up and executing a three minute attraction that is repeatable for a day. With my incredibly minimal experience working in the industry, I am a sucker for going to see and experience cool new attractions. Virtual reality has seemed to be a buzz word in the past decade that happens to coincide with the fascination with immersive theatre. The idea of being able to experience a different world that is completely fabricated with graphics and motion tracking technology opens up endless possibilities for companies to capitalize on people’s curiosity. Not only is this industry still rising, but it is also a practical solution for thrill-seekers that may not be near a traditional amusement park. Someone could walk into a traditional storefront and experience things that are otherworldly.
I’m not surprised to see the growing level of interest at the International Association of Amusement Parks and Attractions, from the article and my previous knowledge it’s becoming clear that it seems like it’s a period of rapid growth and innovation in the industry. Integrating things like VR, AR, and AI into park attractions seems like a clear progression and the technology surrounding it is becoming more and more sophisticated. It was sort of astounding to think about companies plans and movement toward a 5G network which would extend their capabilities extensively. The later part of the article which choose to examine more of the smaller installations seemed fitting for the direction the industry is heading in. The virtual experiences are becoming so realistic that the need for space for amusement parks is no longer a deal breaker. I think the technology is impressive but do worry a bit about the feeding into the larger virtual culture, however I do acknowledge that feeding into this virtual culture is the reasons for it’s success and rapid expansion.
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