Amusement Today: Triotech, leader in multi-sensory interactive attractions, and BoldMove Nation, specialist in media-based ‘happy worlds’, are firmly shaping up their partnership. Both companies are pleased to announce a powerful collaboration to build Smash & Reload as the world’s smartest and funniest compact dark ride. Triotech applies their high-level, engaging show control and interactive technologies to build the entire ride. As Concept Designer, BoldMove devises the gameplay and media content with partner Polymorph.
1 comment:
Usually articles about theme park rides are super interesting to me but this one just isn't written with the same amount of pizzazz, it feels like. I'm kind of hoping that the name "Smash and Reload" was translated from another language and that it sounds catchier in its non-translated form because I have a hard time seeing that one catch on in the states. I would be interested to hear how the business of entertainment or amusement park ride systems work. Disney is usually the first theme park to come to my mind, and I've always assumed that they do a lot of the engineering in house, though they must be contracting out parts of projects for efficiency's sake. But for smaller parks or venues where there's maybe one actual ride in a larger entertainment space, it would be interesting to see the bidding, design, and build process, especially when it comes to pre-fabbed rides like this one.
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