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Monday, March 28, 2022
Hollywood prepares for the first big Oscar night in two years Reel 360 News
reel360.com: The 94th Academy Awards are back at Hollywood’s Dolby Theatre, after a more intimate downtown gathering (at Union Station) due to pandemic restrictions last year. This has been really good news for the many businesses that profit due to Tinseltown’s biggest night.
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3 comments:
I would really love to design a major award show, such as the Oscar’s. I remember back in 2019, I watched the Oscar’s specifically to observe the set designed by the legendary, David Korins. That year he utilized these beautiful shifting Swarovski crystals around the stage. I did not get to the watch the Oscar’s this year, however, I did look at the set, once again designed by David Korins. I think the work done to make these nights beautiful should really be celebrated. It is insane to me the amount of work and preparation that go into these single night events. I know a few stage managers who have worked in events such as the Oscar’s or the Tony Awards and I think it would be really thrilling to work in such a high paced and exciting environment. I really hope to involved with something similar in my future.
I find this article interesting because it explores the reality of many awards shows and how they financially impact the location they occur in. This article also mentions how all those factors were heightened since they went a year without the award show during the pandemic. I knew award shows such as the Oscars are an enormous production involving many people whose names are known in the film/tv industry, but I didn’t realize that there are still spectators and fans that congregate around these area to explore the setup of the red carpet for example. The fact that some businesses thrive off of those spectators during award show season is so intriguing because of course people are going to shop and spend money but shows how much a footprint one award show can leave in a city and its business owners. Another part of this article I found interesting was the fact that the Oscars revealed how important award shows are for makeup/hair artists and jewelry vendors. Both components feel like accessories, but for those walking the red carpet, they are vital since everyone’s fashion is put under a microscope.
The Oscar is perhaps the biggest annual entertainment event with tens of thousands of people around the world watching and reading about it. Every year, I will read several articles about the event, mostly focused on what the stars are wearing. Bloggers will write several posts giving detailed accounts of everyone’s outfits, makeup, accessories and hairstyles. It was after reading this article that I realised how the Oscars bring business to so many industries without us even realising. From hair salons to jewellers, broadcasting companies, bloggers, magazines and even restaurants nearby the venues, the economic impact of one single event is ridiculously grand. When the event was held online last year due to the pandemic, not only did we lose a topic to discuss over dinner, but many industries also lost the opportunity to make revenue. Quite frankly, I can’t recall anything from last year’s Oscars because a lot of media attention was diverted to somewhere else as the awards were given on Zoom.
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