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Monday, September 23, 2019
Lou D’Angeli on Evolving the Brand and Promoting a New Show
www.cirquefascination.com: It’s an incredibly busy time for Cirque du Soleil, the Montreal-based live entertainment giant that has redefined Las Vegas shows over the past 25 years. It maintains seven of the most popular and successful productions on the Strip and is currently gearing up to expand the performance schedule for “O” at Bellagio to seven nights per week.
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This article seems to be interesting as to how optimistic the article is in regards to Cirque shifting directions to open a new type of show. From their failed attempt on Broadway, it is pretty clear that Cirque is very good at doing Circus and maybe shouldn’t try to do a film inspired show. That being said, I wish the Cirque team all the best in launching this show especially because it seems as though launching this show has reenergized the company. This article raises an interesting point that is unique to companies like Cirque that have long-running shows with few new launches. The point is that this company has to be kept interested and invested in doing a job around the same material. They have to find new ways in management to make things seem new and challenging in order to retain workers in a way that a lot of other companies that do short runs don’t have to deal with. Lastly, this article shows that one never knows what connections are going to help them out later on. It is really awesome to see the connection between D’Angeli’s last job and his job at Cirque.
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