Fast Company: “Innovation to me is creating the future. It requires a relentless desire to challenge beliefs around 'what is' and 'what works' in order to provide new solutions to problems," says Sarah Robb O’Hagan, Gatorade president, North America, and global chief marketing officer, sports nutrition, for PepsiCo.
Thursday, April 05, 2012
The Role Imagination Plays In Innovation
Fast Company: “Innovation to me is creating the future. It requires a relentless desire to challenge beliefs around 'what is' and 'what works' in order to provide new solutions to problems," says Sarah Robb O’Hagan, Gatorade president, North America, and global chief marketing officer, sports nutrition, for PepsiCo.
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