www.forbes.com: “Sora is here,” OpenAI announced in December 2024. The company explained it employs text to produce uncannily realistic videos. “Sora serves as a foundation for AI that understands and simulates reality—an important step towards developing models that can interact with the physical world.”
2 comments:
Firstly, the title of this article is honestly extremely stupid and a general miss. I don't fully understand what the whole angle on the mono culture is from this article but I could never imagine myself agreeing that a monoculture is by any means good. The whole concept of entertainment’s mono culture is objectively kind of scary. The entertainment industries mono culture has caused only the main stream, high funded, undiverse, and highly censored art to be produced and circulated. I think the scenario introduced is also very stupid. If i was going to watch a movie i would be far too picky to type in a prompt let ai do the rest. If i have an idea for the movie, i would have ideas about each detail of it. The author of this article has such a dense and literally mono cultural view of film. They completely missed an argued overall point of why we make and watch films. We watch films to be taken into another’s story. Why on earth would we want to watch a movie that a robot made the majority of the time? If film is meant to imitate real life, why would something thats never experienced it make it?
While the rise of generative AI video creation will be highly influential, I do not think that this tool will result in as large of an increase in individual filmmaking as the author may think. The article primarily relies on a comparison of Sora to YouTube, but this seems to be a false connection as the primary difference between these two programs is that when a user decides to post content to a platform like Youtube, it is because they have some degree of skill or artistic expression that is meaningful to others, thus garnering views. As such, they are producing something based off of a skill external to the platform (although there are now creators who rely more on exploiting an algorithm rather than demonstrating prowess in a particular form of content). Whereas for Sora, it relies entirely on one’s capacity to create stories, produce meaningful design, and create well thought out artistic content. Essentially, Sora as a tool for filmmaking asks one (or even a small group of people) to become director, actor, producer, director of photography, and a designer of every background, costume, soundtrack and voice. While it will be a powerful tool, further advancements are needed in generative AI as currently the work demanded in such a pursuit is too high a burden with a tool potentially as unreliable as Sora.
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