Monday, July 04, 2016
What We Can Learn From the Mass Appeal of Outdoor Events
Selling Out: In the arts, there’s often the ambition to be accessible for all, explains Jonathan Goodacre in this Arts Professional article. Well, according to a recently completed study by the Audience Agency, “outdoor arts consistently attract an audience that is representative of the population as a whole.”
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I personally really enjoy outdoor art events. Weather it be an art or music festival, or a Shakespeare in the park type event, I think that outdoor art events are amazing. One of the reasons that I like them so much is similar to what the article said about the ability to move around and see many different exhibits at the same time. With people wondering around it makes it easier for you to see everything. At museums, I often find myself not being able to look at all the art because there are so many people crowed around one image, trying to soak in everything before they run out of time. At outdoor art exhibits, people can wonder around look at many different pieces, and not worry about running out of time. While I understand that it would be unrealistic to have outdoor arts always because of weather problems, but if you haven’t been to an outdoor exhibit, I would really recommend it.
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