Thursday, July 21, 2016
Why the Future of Movie Theaters May Look Wildly Different
Movie News | Movies.com: When Star Trek Beyond hits theaters this weekend, a handful of theaters will screen the movie in a multi-screen panoramic format called Barco Escape, featuring 20 minutes of footage created specifically for the format in conjunction with producer J.J. Abrams and director Justin Lin.
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It has been far too long in a world where our technology improves exponentially, that we have dealt with inferior screening technology. However, this display spells trouble for local cinemas, because when movies begin to be produced for such a viewing display then local cinemas who cannot afford such a set-up will be left in the dust. These kinds of screening will turn movie going from a regular american experience, to a luxury item.
Star Trek is making a smart move by doing this because I think most theater should start expanding and doing this panoramic format, there is only so much you can fit is one stage and similar to what the article was talking about, it's interesting to see a movie from different perspectives and having a full experience all around you. The Science Center that is in downtown Puttsburgh has an Astronomy area where you sit in a theater like area and look up, where there's a screen on the ceiling shaped like a dome, as if it what truly the sky you were looking at. This was always a popular attraction at the Scoence Center and grabbed everyone's attention. It's time to make this new technological advancement to the next level and I'm excited to know that Star Trek is making that move
Marco's three screen idea will elevate the 3D movie to a whole new level. While 3D only makes things come towards you, having screens all around will completely submerse you into the action. At first glance, I was super skeptical because I thought that the movie would just play across three screens, making it super hard to follow whats going on and require a lot of moving your head. However, hearing that movies are being specifically made for this format is super exciting. Only action that should be surrounding will surround you, and watching the movie won't require any more effort than before. I only wonder how accessible these kind of theaters are. It seems like a huge deal of effort to extend actions scenes just to be seen in a limited amount of theaters, but I guess every idea starts out small. I hope one of these theaters are near my house though, because I'm eager to see exactly how these work.
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