(Theatreforte): "As you may recall, we recently produced Sheila Callaghan's Dead City here in Columbus, and we priced all the tickets for all the shows as 'Pay What You Want.'
Well, some folks called it 'Pay What You Can' or 'Pick Your Price' and one newspaper came up with 'Pay As You Go', which sounds like a whole other bizarre and interesting idea. (Pay $X for the first act, if you like it, pay $X more for the second act.) Anyway..."
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