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Co.Design | business + design: Just type your name, and Pro-Folio will create your own website full of stolen art. But it’s not just a great prank; it’s the future of identity.
My first reaction to this was pretty much just to laugh, but that was really because I thought this was seriously making people's portfolios. Though it is interesting to note that people's identities are getting to be such an abstract concept. This is also a little freaky because SO much of our business is our names and our creations. When people are able to take that what do we have? I say we have pissed off unions. I wonder about a time when we can not tell if a portfolio was generated by a person or a computer. In that case employers are going to have to get creative as to how to review people's portfolios. How are they to tell if the work they are seeing is original. What a brain tease.
I really like the ideas Sures Kumar is bringing up with this project. The idea that we can teach computers to make our lives easier is nothing new. The ideas that "A man is only as good as his word" and that we can be defined as people by what we have done in the past, have also been around for a very long time. Pro-folio is a logical next step. I really like pro-folio as an art piece because it talks about something that is weird and removed from our daily lives, and yet by it's existence becomes something very very important to our daily lives. The article says "there's nothing any of us can do about it[machines generate artificial identities]". I'm not sure I agree with that. I think that although we may not know how yet, this is a problem that humanity will both create and solve at the same time. In some ways there are already ways to protect ones work. A simple signature has been used for a very long time. A self portrait is something that no one can every really claim as their own. I have faith that humanity will be able to find ways of protecting the truth behind who did what somehow. In all likelihoods it will be with the help of the very same technologies that are causing this problem in the first place.
This article has freaked me out. When I first started reading, I had to reread it to make sure I was understanding what Pro-folio does. After finishing it, I still don't really understand why. The author of this article went on to focus more broadly on this as a piece of the greater role technology is playing in our lives and with our identity. But I wish I understood what would compel someone to make this in the first place. The idea that someone could pass off work that is not there own as their own has something that has always existed, long before technology like this. But to create something that enables people to put together a fake identity of work that is not there own seems very strange to me. This idea has kind of made me feel a little nauseous.
3 comments:
My first reaction to this was pretty much just to laugh, but that was really because I thought this was seriously making people's portfolios. Though it is interesting to note that people's identities are getting to be such an abstract concept. This is also a little freaky because SO much of our business is our names and our creations. When people are able to take that what do we have? I say we have pissed off unions. I wonder about a time when we can not tell if a portfolio was generated by a person or a computer. In that case employers are going to have to get creative as to how to review people's portfolios. How are they to tell if the work they are seeing is original. What a brain tease.
I really like the ideas Sures Kumar is bringing up with this project. The idea that we can teach computers to make our lives easier is nothing new. The ideas that "A man is only as good as his word" and that we can be defined as people by what we have done in the past, have also been around for a very long time. Pro-folio is a logical next step. I really like pro-folio as an art piece because it talks about something that is weird and removed from our daily lives, and yet by it's existence becomes something very very important to our daily lives. The article says "there's nothing any of us can do about it[machines generate artificial identities]". I'm not sure I agree with that. I think that although we may not know how yet, this is a problem that humanity will both create and solve at the same time. In some ways there are already ways to protect ones work. A simple signature has been used for a very long time. A self portrait is something that no one can every really claim as their own. I have faith that humanity will be able to find ways of protecting the truth behind who did what somehow. In all likelihoods it will be with the help of the very same technologies that are causing this problem in the first place.
This article has freaked me out. When I first started reading, I had to reread it to make sure I was understanding what Pro-folio does. After finishing it, I still don't really understand why. The author of this article went on to focus more broadly on this as a piece of the greater role technology is playing in our lives and with our identity. But I wish I understood what would compel someone to make this in the first place. The idea that someone could pass off work that is not there own as their own has something that has always existed, long before technology like this. But to create something that enables people to put together a fake identity of work that is not there own seems very strange to me. This idea has kind of made me feel a little nauseous.
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