CMU School of Drama


Wednesday, August 27, 2025

Does Your Church Need IMAG? A Guide to Image Magnification for Worship

Church Production Magazine: Most churches are streaming now, which means they likely have two cameras that capture sermons. If that’s your church, I’d guess someone has asked you about IMAG. If not, and you’re wondering what that is, it’s pronounced EYE-mag, short for Image Magnification, and it’s what you see in large auditoriums, usually on two projectors above and to each side of front-of-house, where the speaker or emcee is magnified with a medium shot. It’s often paired with a wider head-to-toe shot and the director switches back and forth at will.

1 comment:

Emma L said...

I am not a religious person, but to me this seems to be making church into more of a spectacle rather than a space for all. I think it can be helpful to integrate technology for things like a church especially when that technology is made to make things more accessible for people like adding closed captions to the background or things like that, but when it is technology like IMAG it seems more like it about turning it into an event/spectacle which maybe is good for some churches/events run by churches, but in my mind, it seems unnecessary and against the point of church. To me (a non-religious person, so take all this with a grain of salt) the point of church is to have a community wherever you are, no matter what space you have and what amount of money you have. I am also a person who does not love projections in shows when things could have been done with something physical and therefore makes it feel gimmicky, but when done in a cool way, I can get behind it.