Tuesday, February 05, 2008
TV's grave new world
Los Angeles Times: "Blame it on the writers strike, but network TV is rushing to embrace cheap and sponsor-friendly unscripted programming that makes gross-out contests look like 'St. Elsewhere.' And leading the way is NBC, the network that for two decades staked its reputation on upscale, high-quality shows such as 'ER' and 'Law & Order.'"
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I agree with analyst Brill that with more reality TV being aired, the quality of the networks is going downhill. Like what Tinker said 25 years ago, "First be best, then be first," I think that TV will do better if they have the goal of airing quality shows that people are interested in, and then the money will come. CEO Zucker's current approach of setting the goal as making more money will most likely work in the short term, but my guess is that it will lead to lower quality programs.
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