Services Research

The Center for Analytical Research in Technology (CART) at the Tepper School of Business is pleased to announce the first of an IBM-sponsored mini-series on services science.

Speaker: Dr. Robert J.T. Morris (VP, Services Research, IBM)

Title: “Services Research at IBM”

Date: April 25, 2007

Time: 12:30 p.m. to 1:30 p.m.

Place: Mellon Auditorium, Posner Hall

Abstract:

Now that services have become the majority of the world's economy, the research agenda of industry, academia and government needs to change. A new discipline is emerging referred to as Services Science, Management and Engineering (SSME). It draws heavily on information and computer sciences, mathematics, management and social sciences, and combines them to create new wealth and improve social wellbeing. I will make a couple of major points:

1) Services Research is a source of many interesting new problems, and new twists on old ones. Examples will be drawn from digital communities, policy and risk management, human resource optimization, information management, data mining, model-driven development, and services software engineering.

2) Not only are these problems interesting, but technology is becoming the major source of differentiation and competitiveness for IT services companies. Companies that are using technology assets show significantly better financial performance than those that are primarily labor-based.

CART is dedicated to supporting research at the intersection of business and technology, with a particular interest in research that either considers the influence of technological changes on current business practices or that leverages recent advances in data collection and analysis to test existing analytical frameworks.

(Please see www.tepper.cmu.edu/CART for more information on the Center).

LUNCH WILL NOT BE SERVED.