CMU School of Drama


Sunday, April 08, 2007

It's not enough to put on a show

Pittsburgh Tribune-Review: "To get and hold their attention, providers and presenters are increasingly offering events rather than shows. They are also packaging seasons under the umbrella of a theme, cross-marketing their wares to attract new attendees and surrounding attractions with a plethora of related events."

2 comments:

shupcey said...

I find it interesting that the writer is talking about how "different" versions of shows as sort of a new or rarely done thing. Personally I see it as being over done. How many versions of Shakespeare have you seen put into "modern times" to give it a new twist? One too many. Some...SOME are quite good. I have see some fabulous productions the want to take a new approach to a classic piece. But sometimes it just doesn't work - but I guess that's what experimentation is. As far as "events" I things it is a good idea to tie together a season, or other events of one organization. As with staging trilogies - I think it is a brilliant idea. With the Oresteia - it's a new take as well as a trilogy. So idk if it will draw new audiences, but it's certainly interesting.

BWard said...

its always nice to see us in the news...

i completely agree with the fact that theatre-goers are "jaded and distracted". in a world where the traditional 2 hour movie has often been cut down to 90 minutes and vegas shows having a 90 minute cap, its easy to see why people don't bother to goto the theatre much. recently ive discovered that people find 'flash and trash' more interesting than the actual works being produced. its nice to see people taking a liking to the design/technology effects of theatre, but they often get this idea stuck in their heads that every production is the same nowadays. perhaps it used to be, but not anymore