CMU School of Drama


Friday, March 06, 2015

McDonald’s Asks Indie Band To Play For Free At SXSW, Their Response Is Perfect

LIVE 105: You might not know Ex Cops (yet). The pop punk duo made up of Amalie Bruun and Brian Harding is still coming into the limelight following their second LP, Daggers.

Still, they’re getting plenty of attention. They’ve worked with Billy Corgan and Ariel Pink, and they’re signed to a well-respected independent label. They’ve got a great following and they’ve got a host of SXSW shows lined up this week.

1 comment:

Unknown said...

To think that McDonald’s as big as they are couldn’t pay a band who is performing at an event as big as SXSW down in Austin, is kind of ridiculous. To think that small bands get paid all of the time for performing at small gigs. If you think about it, the amount of revenue that would be coming in due throughout the entirety of the event, as well as tickets, promotions, and sales, I mean come on, a little bit of change couldn’t be spared? Yes, I’m sure they are paying the larger more well-known artists, and I know there are some people that would perform for the experience, but there has got to be a limit as to how much penny saving can be done, just to say that profits were made. The response McDonald’s gave made it seem like they were just a simple side show. Whereas an event like SXSW you’ve got the crowd all the time, so there’s no way you can’t not make money with an event like that.