www.themeparkinsider.com: I was invited along – and impressed by how the event has scaled up since I last attended in 2015. Peppered with insights from key figures, it was the ideal way to take stock of where the industry is at and where it's headed.
Speakers throughout the day included Joe Pine – co-author of industry handbook The Experience Economy – and leaders from Bompas and Parr, PwC, Guinness Storehouse and KidZania.
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