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Friday, December 04, 2015
Winter Palace At Saks Fifth Avenue
Live Design: Saks Fifth Avenue's Winter Palace opened on November 23, 2015 with the façade's illumination design by LA-based lighting designer Chris Werner of Chris Werner Design, as part of the creative team led by Mark Briggs at Saks Fifth Avenue, who conceived the overall concept of the “Winter Wonders of The World.”
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3 comments:
I am going to New York next week and am most excited to see all of the holiday set ups. I am Jewish but I still love getting into the holidays because it is such a warm time in the middle of winter. I love seeing the lights and the faces of awe. Since I have never been to New York during the holidays I do not really know what to expect other than what I have seen on the movies. Seeing this set up on front of a building is getting me even more excited to visit. I know that musicians are always really busy this time of year but I guess design companies are two because everyone wants to add some holiday joy to their lives. I am also impressed that this is being done with real lights and not just projection mapping. Projection mapping is super cool and very hard but there is something about lighting up individual diodes at just the right time that makes this set up that much cooler.
35,000 diodes for the entire unit! Wow! That seems like a lot of individual lights, especially since that was not the only type of fixture that was used. I agree that I find it interesting that they did this using lighting equipment exclusively with no projection. Given that projection seems to be the direction that most modern building-size art installation are heading, I am curious as to why they chose lighting instruments rather than media mapping for this particular image. I guess it is possible that they are using lights because they are creating less images overall; with projection, you can aim to create more of a ‘film’, moving one frame to the next whereas the lights have to settle in the timing of it more firmly. Lighting would likely also create fewer looks in an instance like this and then have them fade between the looks on a loop.
I always loved visiting New York City during the holiday season because I would get to see and experience all of the extravagant holiday decorations around the city. What is so great about all decorations is that they take art, storytelling and the holiday season and combine to create something that is completely stunning. These decorations do not only make the city more beautiful, or spread the holiday cheer, they do so much more than that. What they really do is bring people together across the world. Think about it. Technicians come together to make this palace a reality. Viewers come from near and wide to view this. This gathering is the true magic of all of these exotic decorations. And do not lie that when you see the light you just get happier. Because if all of these colorful lights do not make you happy I have no idea what kind of person you are.
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