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Tuesday, September 30, 2014
Rock Lititz Studio Launches
Lighting&Sound America Online - News: The industry's first purpose-built production rehearsal facility, Rock Lititz Studio, in Lititz, Pennsylvania, celebrated the grand opening of the rehearsal venue on September 20. The space focuses specifically on production rehearsal needs, with all the amenities required to assemble, program, test, and rehearse the various elements of large-scale live events. The concept for the 52,000-sq.-ft. studio grew from the already established cluster of industry leaders gathered in Lititz. Clair Global, an award-winning audio company in live touring, joined with Tait Towers, an innovator in staging and automation, to create Rock Lititz. The 96-acre campus will over time become home to even more production-based vendors and resources.
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I hope its not going to be too hard to convince the PTM faculty to take us on a field trip out there. The idea of making a Tech Production campus is incredibly cool, I would like to think that the atmosphere around that kind of a place wouldn't just be about building the shows that order stuff, but also about some R&D and experimentation specifically for entertainment tech.
The idea of having a dedicated full scale rehearsal space is is really cool, but it would be a shame if it were not monetarily viable. The whole thing would be pointless if it costs just as much to rent as being in the space a few weeks earlier.
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