CMU School of Drama


Sunday, April 04, 2010

OK Go's Insane Rube Goldberg Machine Gets a Wicked Interactive Floor Plan

Gizmodo: "OK Go's video for This Too Shall Pass is bananas, thanks to an over-the-top Rube Goldberg Machine. We've gotten some behind the scenes info before, but this incredibly detailed interactive floor plan takes it to a whole new level."

19 comments:

Anonymous said...

This was such a cool video, really this should be the aspiration of the freshman class next year. I can't even imagine the ingenuity and craft it takes to not only make a rube goldberg machine this big - but also time it to music. Kudos to the team for this amazing work. I think David boever's should make this part of the assignment : "must go to music". Granted my class would have failed epicly with that kind of requirement.

mrstein said...

This was my comment above, I forgot to put my name in.

Timothy Sutter said...

I find this video absolutely amazing. The use of such imaginative ideas to create such a complex machine and yet make it visually entertaning is an extreme accomplishment to the designer. As someone who has now helped build such a machine, I also have to commend them on their ability to complete the task. Asa class it was extremely difficult to make an even simpiler verson of the machine.

A. Surasky said...

Wow! Just looking at their whole process for trying to get this whole project together is just... humbling. I remember seeing this movie while we were working on the Rube Goldberg machine for Basic PTM, and it just blew my mind. Just goes to show you never know when having the experience of building a Rube Goldberg machine might come in handy in the real world. It was so hard just building that much simpler machine and getting everything to work for that, so seeing something like this, which is so much more complex is amazing.

Katherine! said...

What a crazy video! The Rube Goldberg is amazing to say the least. What they have incorporated into the Rube is incredible. Dominoes are always so hard to set up, but there's look great. I wonder how many takes it took or if they did it part by part for all the transitions of people in the video.

SParker said...

Reading this article made me appreciate this so much more. I am absolutely amazed at how well it is timed with the music. Seeing the floor plan makes this so much better in my mind. All the times I have watched this before, I got so caught up in the process of it and the cinematography that it never occured to me that it was on two levels. I really like seeing exactly how they used the space, especially in a way that would allow the band members to maneuver and get to each position along the way. I also liked seeing the page on the band's website with the floorplan, because it included a detaile breakdown of who did what, and gave credit where due. It was also interesting to see because of that that the singer of OK Go had a very large part in the design and build of this.

MONJARK said...

I didn't think about it until just now, but it is sort of funny how even though the purpose of BPTM's Rupe is to exemplify the importance of the critical path, this video has shown us how the entertainment industry does have a market for people with RGM making experience. Though I do think it is doubtful that another one will be made for a while.

I also think this video would be informative for next year's class because it shows how the 20 different sections use parts that are designed to work consistently. I feel our greatest flaw was that some groups designed steps where there was a chance that no matter how much care was put into the prep, they still had a chance of not working. This was evident in a cell phone vibrating to set off sand or two metal plates coming together to trip a relay. Lesson learned...

Bryce Cutler said...

It was kind of scarey to see this rube goldberg. I saw it and thought this is what we were supposed to create- something... brillant. Thankfully it wasn't and out machine worked but I cannot imagine working on that. I thought our rube stressed me out, and i couldn't imagine working on something that huge. I like that Ok Go put out a call for creative engineers, not the best figuring they would create a better product. It gives me hope. Still cannot get over the amount of time and thought that had to be put in this. More power to em.

Devrie Guerrero said...

I thought this was sooo cool. I think creating a rube goldberg is a very valuble team building activity and they way they did it is an excellent way to involve managers, TD's, and designers to make on bad ass machine.

HJNDesign said...

This is amazing! Most of the tricks are too huge in scale to believe if it is really happening. But if I carefully look around background in the video, there are already a lot of mess here and there, which convinces me that they have tried so many times before this projects was achieved in front of this camera.

I vividly recall that I was excited to see the freshman’s project so much that I could not remember the last time I had this much of excitement. I think what makes people excited with this projects the most is because it is a massive creativity and that makes a series of unexpected events happen smoothly.

Hjohnson said...

I love that OK Go does cool stuff just for the sake of doing cool stuff. It's also great that at the end of the video they have a shot of everyone who worked on it, which really makes you realize what an intense process it must have been and how important it was to have a solid team. Especially after doing the BPTM project, watching this video makes you wonder how many different times they had to re-set the Rube Goldberg...it must have taken a tone of patience, especially in parts such as the domino effect.

C. Ammerman said...

Up until the end of the video I really suspected that this was actually several separate Rube Goldberg machines spliced together through the magic of film editing. I don't know why, but the cheering crowd at the end just seems to clear up any feelings I had about this being video magic. The part I found most impressive was that the machine was setup well enough, that the band members could move from point to point without seemingly needing to rush. The fact that they made a machine big enough, and on top of that precise enough is the fairly impressive part. The re-set time on this thing had to be a real pain though.

Rachel Robinson said...

I wish we had had more time to work on our Rube Goldberg machine. We had a little more than a month, but with so much else to do, we couldnt possibly concentrate one hundred percent of our time on the project. I really want to work on a Rube Goldberg machine one day and really take the time to construct it and create something like the one in this video.

Brooke said...

Well constructed Rube Goldberg Machines are always so interesting to watch, especially those of us who have already been subjected to the process of planning and creating one of these machines. The interactive floor plan is a great idea, and allows viewers to appreciate every aspect of the piece, and not just those that the camera can catch. I'm sure this won't be the only time an interactive floor plan will be used for projects similar to this one.

Ethan Weil said...

This is pretty cool to see - it's a great example of how information can be presented in a more comprehensive way on the internet. I often see things on TV or even on the street and with I could learn more about how they were put together or how they work. It seems like this is a good source of secondary publicity for the folks who make these, and a lot of fun for some of us who are in to such things.

David Beller said...

This was one of the coolest Rube Goldberg Machines I have ever seen. The fact that as much attention was paid to the visual of the machine running as the actual critical path lines shows hours and hours of pre-planning and design.

On a more personal note, this puts our classes Rube Goldberg to shame. Not that the same principals were not demonstrated, but the level of finish and presentation were just as much in focus, while out class’s focus was getting it all to work together.

Allegra Scheinblum said...

I can't even imagine how much planning must have needed to go into making this Rube Goldberg. I know how much planning went into our Rube Goldberg, but OK GO's Rube definitely must have taken a lot more planning. I think that after making our own Rube Goldberg, we all have a greater appreciation for what went into this music video.

Brian Alderman said...

This video was an inspiration for the Rube Goldberg machine that we did earlier this year. The fact that it was timed to music adds a level of complexity i still cannot comprehend. What amazed me even more about this video, which is not really touched upon in this article, is how the various band members moved around in such a choreographed manner, and how the camera was able to do this entire thing in one take. That is truly a feat of engineering. I wold be very curious to not only see the machine's path, but the camera's

Unknown said...

I could not stop saying "oh my god" watching this video. It is huge scale of rube goldberg and so weird so that in somepart I feel scary of this rube goldberg. Since I had experience rube goldberg in class, I can guess how many times need fail to success. Definitely, It is awsome!