Thursday, April 15, 2010
NFL to Help Produce Broadway Play
Backstage: "For the first time, the league will help produce a Broadway play, its first venture into live theater. The league will serve as a special producing partner of 'Lombardi,' which will star Dan Lauria, a regular on the TV show 'The Wonder Years' and former college football player and high school coach."
Subscribe to:
Post Comments (Atom)
5 comments:
I think this is a brilliant ploy to get people interested in theater who normally wouldnt give it the time of day. On top of that, its really interesting to have a play on Broadway thats about someone so iconic in the sports scene. Its a great melding of two powerhouses of entertainment. I personally love sports, and I think that it will be a cool thing to see the story of someone like him, portrayed in the theater setting.
oops, I also think that even though the NFl itself is not putting up any money for the show, the sheer advantages that there will be in marketing alone are astounding.
This seems like it could help bring a new kind of audience to see shows, or at least give the men something to see in exchange for being dragged to a musical. It's nice that NFL is going to do so much marketing as well, it should really help draw people to Broadway who would not ordinarily go.
This production about Lombardi seems like an okay idea. I feel that the NFL should give money to this show. All they are doing is say it is ok to use this as an idea. Also, they might give out some free advertising for the show. It seems like a great idea for a movie -- but I feel that it is not that great of an idea for a play because for the most part, football viewers don’t watch plays. However, I hope that this comes out well and is a show that a lot of people that are not the theater type will come and see! I am looking forward to possibly seeing this show and hearing the reviews of it. I wish them the best of luck.
While this might be used to draw in new consumers, I wonder if they will be negatively or positively effected by the performance. One might say that the show has "sold out", but I wonder to what extent the performance will accommodate to the unlikely audience members. Will the topic not be enough to hold the audience's interest? It will be interesting, if successful, what shows may follow this subject.
Post a Comment