Thursday, March 29, 2007
Taking The 'Break' Out Of Commercial Periods
Yahoo! News: "An episode of According to Jim features the characters sitting in the family living room watching TV. The shot narrows to the TV set, on which a commercial begins to run. A few seconds in, the ad grows to fill the entire shot, and presto, before the viewer realizes it, without any musical swells or fading to black, he's watching a commercial."
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I guess that's one way to combat Tivo users that skip commercials and even add to advertisements in download-able episodes. Though, at the same time, it could potential cause problems in the rerun department as they now have to edit new content in.
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