What Is Queerbaiting? Is it Homophobic?

Rolling Stone: In June 2021, pop singer Billie Eilish put out the music video to her newly released single, “Lost Cause.” The video features Eilish at a sleepover with a handful of her girl friends. As a promotion for the video, she posted a set of photos of behind-the-scenes moments with the caption: “I love girls.” Soon after, her comments were flooded with questions about whether or not she was coming out.