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Monday, May 13, 2013
Autodesk Faces China Threat, Pt 1
CAD Insider: Autodesk, the heavyweight champion of the world, is about to take on a contender. This one’s from China. Gstarsoft invited me to their 3rd annual conference in Beijing where, with great fanfare, introduced their contender GstarCAD 8.
Being virtually unknown outside of China (80% of its sales) did not deter GstarCAD from laying out its plans for world domination, a confidence inspired by the success of Chinese manufacturers and a hope that this will somehow translate to the software. GstarCAD resellers were on hand to point to the inevitability of the business software market caving in to the just-as-good-for-a-lot-less philosophy China is adept at capitalizing on. Why would anyone in their right mind spend $4,000 for AutoCAD, when they can do everything with GstarCAD --for only hundreds of dollars?
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