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Saturday, November 30, 2013
Arts head: Purni Morell, artistic director, Unicorn theatre
Culture professionals network | Guardian Professional: The Unicorn was founded in 1947 as a touring theatre that operated out the back of a van and took plays around the country for children. Its core founding philosophy was that plays for children should be treated as, made the same way and judged the same way as plays for adults.
Today, the Unicorn serves an audience aged zero to 21-years-old. At the moment, the majority of our audience comes from London and we're about half school audiences, half family audiences. We programme around 30 shows a year, of which about half to two-thirds are our own productions.
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I like this point of view that treats children's theatre just like adult theatre. I think that when you think of what you're doing as for children first, and as theatre second, then you run the risk of coming across as condescending as you focus more on the age of the audience than you do on telling the story the way it should be told. Theatre is theatre, regardless of the age of those watching.
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