Is Netflix Launching Brand-Building Theme Parks or a House of Cards?

www.indiewire.com: In 2025, Netflix will launch “Netflix House,” aka brick-and-mortar fan venues located in former department stores in Dallas, Texas, and King of Prussia, Pennsylvania. They will offer food, shops, and immersive experiences based on and inspired by Netflix shows and films. Your local zombie mall could have a new lease on life as a Netflix theme park.