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CMU School of Drama
Monday, July 28, 2008
"Well, we're moving on . . . down!"
PRODUCER’S PERSPECTIVE: "The logic behind the skip-a-grade mentality? If you have a commercially viable product, and if you're raising one million bucks, why not raise two or three, and get the built-in marketing machine that comes with a Broadway address (Tony Award eligibility, press attention, tourist attention, more advertising dollars, etc.)"
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