CMU School of Drama


Monday, April 13, 2015

The Media Column: The music business is starting to think the next big thing is just a computer algorithm away

Media - News - The Independent:

Discovering new music talent like James Bay, this year’s tipped breakthrough act whose debut album duly topped the charts, is an expensive business for record companies.

Yet investment in A&R (artists and repertoire), the talent-spotting department that is the lifeblood of any music company, has been reined in as a result of the calamitous decline in recorded music sales over the past decade. The days of signing 50 acts a year and seeing what sticks are over.

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