How Colorists Choose the Color of the Year

Custom Home Magazine: As word got out that Pantone named Marsala its 2015 Color of the Year, designers and critics were turning their heads and begging the question, ‘what were they thinking?’ It’s not as if Pantone just threw a dart at a color wheel and hoped for the best. As its press release notes, picking a color of the year ‘requires careful consideration’ – consideration that can take four or five months of various ‘meetings of the minds.’