Video Games Provide New Opportunities With Transmedia Storytelling

Backstage: When THQ releases its "Red Faction: Armageddon" video game next year, the Martian shoot-'em-up won't arrive alone. The fourth installment of the destructive sci-fi series will be accompanied by a comic book, downloadable arcade-style game and a Syfy television movie that could possibly serve as the pilot for a "Red Faction" TV series.