Moving a Hit Off-Broadway Show to Broadway

New York Times: "First things first: Why make the move in the first place? All three of this fall’s transfers have been dogged by the notion that, in their scale or subject matter, they have a particular quality of what you might call Off Broadwayness. Even the creative team behind “Spring Awakening,” which had six years of readings and workshops before its successful run at the Atlantic, wasn’t sure about a move uptown."